Personalization using merge tags and dynamic content

What is personalization and how to personalize using merge tags and dynamic content. Product recommendation.

2 articles in this collection
Written by Eva Jakešová

Merge tags

MERGE TAG alias substitute placeholder

What is MERGE TAG, how to use it and what are Ecomail-defined merge tags. List of all merge tags.

Written by Eva Jakešová
Updated over a week ago

Basic personalization using merge tags

Addressing in the newsletter / subject, inserting your custom fields in the newsletter. Types of personalization using merge tags.

Written by Eva Jakešová
Updated over a week ago