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Personalization using merge tags and dynamic content

Personalization using merge tags and dynamic content

What is personalization and how to personalize using merge tags and dynamic content. Product recommendation.

Kateřina Irová avatar Jan Tlapak avatar Klára Fišerová avatar
4 articles in this collection
Written by Kateřina Irová, Jan Tlapak, and Klára Fišerová

Personalization in emailing

Use the potential of personalization to improve the performance of your mailing and communication with your contacts.
Kateřina Irová avatar
Written by Kateřina Irová
Updated yesterday
Merge tags

Using conditional merge tags

How to work with merge tags and what conditions to choose if you want to show individual content to each recipient.
Klára Fišerová avatar
Written by Klára Fišerová
Updated yesterday

MERGE TAG alias substitute placeholder

What is MERGE TAG, how to use it and what are Ecomail-defined merge tags. List of all merge tags.
Jan Tlapak avatar
Written by Jan Tlapak
Updated yesterday

Basic personalization using merge tags

Addressing in the newsletter / subject, inserting your custom fields in the newsletter. Types of personalization using merge tags.
Jan Tlapak avatar
Written by Jan Tlapak
Updated yesterday