# Knowledge base | Ecomail.app > Everything you need to know to effectively use Ecomail.app ## Getting started - [First steps in Ecomail](http://support.ecomail.app/en/articles/6328857-first-steps-in-ecomail.md): Learn how to set up your Ecomail account in a few minutes with the short video in this article. - [Introducing: Ecomail](http://support.ecomail.app/en/articles/6887551-introducing-ecomail.md): A brief introduction into the background of our app, who we are and what is Ecomail good for. - [Quick Ecomail video guide](http://support.ecomail.app/en/articles/5802745-quick-ecomail-video-guide.md): Watch a short 5-minute video to learn the basics of setting up your account. - [Domain verification](http://support.ecomail.app/en/articles/5128621-domain-verification.md): What is a sending domain and how to verify it? And which domain to use for sending out campaigns? - [Adding contacts to Ecomail](http://support.ecomail.app/en/articles/5129554-adding-contacts-to-ecomail.md): How to first import the contacts to which you want to send your campaign. - [Prepaid plans](http://support.ecomail.app/en/articles/5128585-prepaid-plans.md): How to order a prepaid plan? How are contacts calculated? - [Domain verification on GoDaddy](http://support.ecomail.app/en/articles/6407571-domain-verification-on-godaddy.md): How to verify your domain on GoDaddy hosting. - [Guide and tips to creating email marketing campaign](http://support.ecomail.app/en/articles/5128650-guide-and-tips-to-creating-email-marketing-campaign.md): Create custom templates in our drag&drop builder, spam test your campaign, and find out what to pay attention to when creating a campaign. - [Ecomail Code of Conduct](http://support.ecomail.app/en/articles/5127113-ecomail-code-of-conduct.md): Basic information about allowed and forbidden content that can be sent through the app - [GDPR in email marketing](http://support.ecomail.app/en/articles/6306260-gdpr-in-email-marketing.md): The sending of bulk email communications \(e.g. newsletters\) is associated with several legislative norms and rules valid in the EU - [How to migrate from Mailchimp](http://support.ecomail.app/en/articles/5128647-how-to-migrate-from-mailchimp.md): Are you using Mailchimp for bulk emailing and would you like to switch to Ecomail? ## Managing your account and payments - [Creating an account and its users](http://support.ecomail.app/en/articles/5275629-creating-an-account-and-its-users.md): Creating an account in Ecomail step by step, adding other users with different rights - [Agency accounts & managing of subaccounts](http://support.ecomail.app/en/articles/5848609-agency-accounts-managing-of-subaccounts.md): How to set up an agency account? How to create and manage subaccounts? - [Two-factor account verification](http://support.ecomail.app/en/articles/8434646-two-factor-account-verification.md): 2FA. Two-factor authentication. Two-factor authentication. Data security. - [What features are part of Marketer+ plan?](http://support.ecomail.app/en/articles/5341320-what-features-are-part-of-marketer-plan.md): Find out which features are part of the highest tariff Marketer + . - [Second order domain verification using DKIM](http://support.ecomail.app/en/articles/5259128-second-order-domain-verification-using-dkim.md): How to verify a second order domain using a DKIM text record. - [Verify bounce domain \(subdomain\) using CNAME and DKIM.](http://support.ecomail.app/en/articles/5259459-verify-bounce-domain-subdomain-using-cname-and-dkim.md): How to get the best delivery? By verifying the bounce or 3rd order domain by adding a CNAME and DKIM record in the hosting. - [Verifying tracking domains using CNAME records](http://support.ecomail.app/en/articles/5187610-verifying-tracking-domains-using-cname-records.md): How to set up tracking domain to track campaign interactions. How to verify a tracking domain using CNAME record. - [DMARC record](http://support.ecomail.app/en/articles/8833418-dmarc-record.md): What is DMARC record for, and how to set it up for your domain ## Contacts - [Best way to work with your database of contacts](http://support.ecomail.app/en/articles/5275854-best-way-to-work-with-your-database-of-contacts.md): Efficient work with one contact list - [Create and manage a contact list](http://support.ecomail.app/en/articles/5124629-create-and-manage-a-contact-list.md): How to create a contact list and what can I manage here? - [Import and update of your contacts](http://support.ecomail.app/en/articles/5194710-import-and-update-of-your-contacts.md): How to import and update your database without creating constantly new lists? Update contacts without duplicates! - [Merging contact lists](http://support.ecomail.app/en/articles/5846503-merging-contact-lists.md): How to merge multiple contact lists into one list - [What does unsubscribed, bounced, auto-returned contacts and spam complaints mean?](http://support.ecomail.app/en/articles/5214577-what-does-unsubscribed-bounced-auto-returned-contacts-and-spam-complaints-mean.md): What are unsubscribed / bounced contacts? What are spam complaints? Do I pay for these contacts? - [How to convert CSV to XLS](http://support.ecomail.app/en/articles/5846651-how-to-convert-csv-to-xls.md): Importing/exporting contacts and they are in a file with incorrect diacritics? Is the exported file displaying incorrectly? - [Unsubscribing and deleting contacts](http://support.ecomail.app/en/articles/5846892-unsubscribing-and-deleting-contacts.md): How to insert unsubscribe link into your newsletter and how to unsubscribe or delete contacts in bulk. - [Contact detail](http://support.ecomail.app/en/articles/5951820-contact-detail.md): What data can you get from the contact details? Contact lists, groups, and behaviour in campaigns. - [Custom fields](http://support.ecomail.app/en/articles/5810888-custom-fields.md): What about additional information for contacts? More lists? Not necessary. Use custom fields. Read how to do it here. - [Contact rating](http://support.ecomail.app/en/articles/6049305-contact-rating.md): Use automatic rating based on your contacts' emailing activity to better target your emails. - [Contact tags and their use](http://support.ecomail.app/en/articles/5280180-contact-tags-and-their-use.md): How to quickly update the database? Segment by labels. - [Preferences and preference groups](http://support.ecomail.app/en/articles/5836197-preferences-and-preference-groups.md): Give your contacts the opportunity to select their own preferences - you can then personalize your emails more. - [The difference between contact lists, preference groups, segments and custom fields](http://support.ecomail.app/en/articles/5847055-the-difference-between-contact-lists-preference-groups-segments-and-custom-fields.md): Are you unsure about the differences between these? This article may help you - [Contact Spotlight - Filtering out invalid contacts from your database](http://support.ecomail.app/en/articles/6474886-contact-spotlight-filtering-out-invalid-contacts-from-your-database.md): Upload your database of email addresses and easily get rid of non-existent, invalid or hard bounce addresses or spam traps. - [Introduction to segmentation](http://support.ecomail.app/en/articles/5131186-introduction-to-segmentation.md): How to send a campaign to only a part of your contacts? Its is simple with segments. - [Basic segmentation](http://support.ecomail.app/en/articles/5259598-basic-segmentation.md): Segments using fields, tags, groups, campaign activity and automation. - [Advanced segmentation](http://support.ecomail.app/en/articles/5781801-advanced-segmentation.md): See how you can segment by web behaviour or how to use advanced segmentation in fields that contain "date" in the list. - [Advanced segmentation using custom queries](http://support.ecomail.app/en/articles/5848643-advanced-segmentation-using-custom-queries.md): See how to use custom queries in segmentation ## Preparing an email template - [How to work with an interactive template builder](http://support.ecomail.app/en/articles/5172449-how-to-work-with-an-interactive-template-builder.md): How to create a beautiful newsletter in our interactive template builder and how to use all its functions. - [Template / newsletter testing](http://support.ecomail.app/en/articles/5194938-template-newsletter-testing.md): Is the newsletter not displayed correctly? Or are you creating a template for the first time and are interested in basic tips? - [Setting up a link for the Online version and an Opt-out link.](http://support.ecomail.app/en/articles/5187387-setting-up-a-link-for-the-online-version-and-an-opt-out-link.md): How to set up an Unsubscribe \(opt-out\) link along with Online version link? Why should you use these links? - [Using products from product feeds in your templates](http://support.ecomail.app/en/articles/5848676-using-products-from-product-feeds-in-your-templates.md): Insert your products into the template, set what you wish to display. - [Direct call, auto-response email and calendar invitation in your email template](http://support.ecomail.app/en/articles/6328868-direct-call-auto-response-email-and-calendar-invitation-in-your-email-template.md): How to easily insert an event invitation, auto-responder or direct dial phone number into the template. - [Import/Export your templates in JSON](http://support.ecomail.app/en/articles/5848870-import-export-your-templates-in-json.md): You can easily move templates between accounts using a JSON file. - [How to set a countdown timer in your template](http://support.ecomail.app/en/articles/5846685-how-to-set-a-countdown-timer-in-your-template.md): Set a limited offer to motivate customers to make an earlier purchase or other activity by putting a countdown timer in your newsletter. - [ChatGPT in Ecomail](http://support.ecomail.app/en/articles/8290603-chatgpt-in-ecomail.md): Using artificial intelligence to improve and edit text in the template - [Custom HTML templates](http://support.ecomail.app/en/articles/5187078-custom-html-templates.md): Upload your custom HTML templates into the Ecomail app. ## Email campaigns - [Creating and sending an email campaign](http://support.ecomail.app/en/articles/5213649-creating-and-sending-an-email-campaign.md): How to create and send an email campaign - [Campaign testing](http://support.ecomail.app/en/articles/5307294-campaign-testing.md): It's a good idea to test your campaign before submitting it - read tips on what to look out for before sending. - [Share your campaigns on social media](http://support.ecomail.app/en/articles/5848921-share-your-campaigns-on-social-media.md): How to share your sent email campaign on your social networks. - [How can limited email clients display your newsletters](http://support.ecomail.app/en/articles/6462879-how-can-limited-email-clients-display-your-newsletters.md): Have you stumbled upon a situation when some elements displayed incorrectly? - [A/B testing of the campaign](http://support.ecomail.app/en/articles/5307411-a-b-testing-of-the-campaign.md): Would you like to set up an A/B test before submitting your campaign? Here's how to do it. - [Campaign measurement using Google Analytics](http://support.ecomail.app/en/articles/5307203-campaign-measurement-using-google-analytics.md): How to evaluate a campaign using GA - [How to turn off tracking for individual links](http://support.ecomail.app/en/articles/5848942-how-to-turn-off-tracking-for-individual-links.md) - [Resending your email campaign](http://support.ecomail.app/en/articles/6348567-resending-your-email-campaign.md): In this article, you'll learn why we don't recommend sending the same campaign twice, and in which situations it's useful. - [Facebook follow-up campaign](http://support.ecomail.app/en/articles/6563512-facebook-follow-up-campaign.md): Connect your Facebook, create Facebook campaigns directly in Ecomail and reach your newsletter subscribers on Facebook. ## Sign up forms - [Collecting contacts using signup forms](http://support.ecomail.app/en/articles/5151900-collecting-contacts-using-signup-forms.md): Create your embedded form, pop-up form or slider form. Embed signup form on web pages and DOI. - [Collect new contacts and update existing ones using signup forms](http://support.ecomail.app/en/articles/5213694-collect-new-contacts-and-update-existing-ones-using-signup-forms.md): Subscribe for an e-book, update the preferences of existing contacts. - [Setting up a form for collecting contacts](http://support.ecomail.app/en/articles/5249462-setting-up-a-form-for-collecting-contacts.md): In this article you will learn how to set up a collection form and how to work with new and existing contacts. - [How to set up a custom form](http://support.ecomail.app/en/articles/6049743-how-to-set-up-a-custom-form.md): How to set up a custom form to transfer contacts from your website to Ecomail. - [How to set up a Double opt-in](http://support.ecomail.app/en/articles/5186565-how-to-set-up-a-double-opt-in.md): Double opt-in is used to verify the email address of a new subscriber. Confirmation of interest. Approval of newsletter subscription. - [How to embed a signup form on your Shopify website](http://support.ecomail.app/en/articles/5341232-how-to-embed-a-signup-form-on-your-shopify-website.md): Would you like to add a signup form to your Shopify website? Here are the instructions. - [Adding a form into Wordpress](http://support.ecomail.app/en/articles/5275826-adding-a-form-into-wordpress.md): How to add basic form, pop-up form and a pop-up bar ## Personalization using merge tags and dynamic content - [Personalization in emailing](http://support.ecomail.app/en/articles/5835566-personalization-in-emailing.md): Use the potential of personalization to improve the performance of your mailing and communication with your contacts. - [MERGE TAG alias substitute placeholder](http://support.ecomail.app/en/articles/5151377-merge-tag-alias-substitute-placeholder.md): What is MERGE TAG, how to use it and what are Ecomail-defined merge tags. List of all merge tags. - [Using conditional merge tags](http://support.ecomail.app/en/articles/5848957-using-conditional-merge-tags.md): How to work with merge tags and what conditions to choose if you want to show individual content to each recipient. - [Basic personalization using merge tags](http://support.ecomail.app/en/articles/5279779-basic-personalization-using-merge-tags.md): Addressing in the newsletter / subject, inserting your custom fields in the newsletter. Types of personalization using merge tags. - [Recommending products using merge tags](http://support.ecomail.app/en/articles/6463278-recommending-products-using-merge-tags.md): Personalise your emails based on a previously purchased product. Product recommendation. Up-sell. Cross-sell. - [Personalisation by displaying the last viewed products](http://support.ecomail.app/en/articles/6349132-personalisation-by-displaying-the-last-viewed-products.md): Automation of "browse without purchase", last visited product, personalization by merge tag LAST VIEW. - [Personalisation using a loop](http://support.ecomail.app/en/articles/6348659-personalisation-using-a-loop.md): Make your work easier by automatically listing the elements of a product. - [RSS feeds](http://support.ecomail.app/en/articles/6939398-rss-feeds.md): Use RSS feeds if you want to automatically send news and new articles from your blog. - [Dynamic Data Feeds](http://support.ecomail.app/en/articles/5970417-dynamic-data-feeds.md): What are data feeds and what are they used for ## Reports and Delivery rates - [Reports of sent campaigns](http://support.ecomail.app/en/articles/5131383-reports-of-sent-campaigns.md): See what data you can find about your contacts in the statistics of sent campaigns. - [How does Ecomail measure email statistics?](http://support.ecomail.app/en/articles/6475173-how-does-ecomail-measure-email-statistics.md): How Ecomail app measures metrics of your email - [Automation reports](http://support.ecomail.app/en/articles/6348722-automation-reports.md): See the performance of automations running in your account in separate reports. - [How to avoid spam filters and what spam test messages mean](http://support.ecomail.app/en/articles/5945595-how-to-avoid-spam-filters-and-what-spam-test-messages-mean.md): Understand how to proceed and what to avoid when creating newsletter so that your email does not end up in spam folder. - [Measuring conversions in Ecomail](http://support.ecomail.app/en/articles/5276609-measuring-conversions-in-ecomail.md): How are conversions calculated in Ecomail? - [Reports of transactional emails](http://support.ecomail.app/en/articles/5276043-reports-of-transactional-emails.md): Track the results of transactional emails for the past 90 days directly in the application. ## Automated campaigns - [What are automations and why to use them](http://support.ecomail.app/en/articles/5194843-what-are-automations-and-why-to-use-them.md): How to work with automatic campaigns and automations? - [How to create and manage automations](http://support.ecomail.app/en/articles/5213815-how-to-create-and-manage-automations.md): How to create an automatic campaign in our drag & drop editor, how to test Automation and how to further edit it. - [How to use multiple email variants in automations](http://support.ecomail.app/en/articles/6683048-how-to-use-multiple-email-variants-in-automations.md): You can set a condition in the automation and depending on which condition the contact meets, the appropriate email variant will be sent. - [Webhooks - Automations](http://support.ecomail.app/en/articles/6349045-webhooks-automations.md): Use webhooks to collect data of your automations - [Discount coupons in automations](http://support.ecomail.app/en/articles/5214252-discount-coupons-in-automations.md): How to upload and utilize discount coupons using automation. - [Trigger now - How to run automations immediately](http://support.ecomail.app/en/articles/6424065-trigger-now-how-to-run-automations-immediately.md): Use the "Trigger Now" trigger in automations to make bulk changes to your contacts or run an automation on your entire database. - [Recurring trigger - How to run automations repeatedly](http://support.ecomail.app/en/articles/6462848-recurring-trigger-how-to-run-automations-repeatedly.md) - [Running automations for contacts already in your database](http://support.ecomail.app/en/articles/6563907-running-automations-for-contacts-already-in-your-database.md): How to run welcome automation on contacts already registered in the database? - [Dynamic automations](http://support.ecomail.app/en/articles/6564304-dynamic-automations.md) - [Automation examples](http://support.ecomail.app/en/articles/6423660-automation-examples.md): Automated campaigns save your time, respond to contact behaviour and often have better results than regular campaigns. See examples below. - [Preset scenarios for advanced automation](http://support.ecomail.app/en/articles/7030147-preset-scenarios-for-advanced-automation.md): In this guide, we will introduce you to the preset advanced automation scenarios and how to set them up. - [How to work with preset automation scenarios](http://support.ecomail.app/en/articles/5214539-how-to-work-with-preset-automation-scenarios.md): Would you like to use automated campaigns, but do you find their setup too complicated? Now it's easier than ever. - [Welcome campaign for new contacts](http://support.ecomail.app/en/articles/5214140-welcome-campaign-for-new-contacts.md): Reach out to new contacts who have just signed up or bought your product for the first time, and establish a quality relationship with them. - [Discount on the first purchase for new contacts](http://support.ecomail.app/en/articles/5234250-discount-on-the-first-purchase-for-new-contacts.md): Encourage newly registered contacts to make their first purchase by automatically sending them an individual discount. - [First purchase anniversary automation](http://support.ecomail.app/en/articles/5271154-first-purchase-anniversary-automation.md): Automation, one year anniversary since first purchase, online store purchase - [Wishing happy birthday and name day using automation](http://support.ecomail.app/en/articles/5846518-wishing-happy-birthday-and-name-day-using-automation.md): Wish your customers happy birthday or name day using automation - [Abandoned cart with personalized email content](http://support.ecomail.app/en/articles/5241825-abandoned-cart-with-personalized-email-content.md): Send an email with abandoned basket contents using the most popular and efficient automation. - [Reactivation or automatic reactivation campaign](http://support.ecomail.app/en/articles/5846940-reactivation-or-automatic-reactivation-campaign.md): Reactivate your contacts using an automated reactivation campaign ## Integrations - [Collect contacts into Ecomail with Facebook Lead Ads](http://support.ecomail.app/en/articles/6475429-collect-contacts-into-ecomail-with-facebook-lead-ads.md): Creating a form for collecting contacts on Facebook - [How to manually track users on your website](http://support.ecomail.app/en/articles/6563847-how-to-manually-track-users-on-your-website.md) - [Connecting your system to Ecomail](http://support.ecomail.app/en/articles/6563398-connecting-your-system-to-ecomail.md): Elements that help you connect your system to the Ecomail app - [Tracking code implementation](http://support.ecomail.app/en/articles/5242260-tracking-code-implementation.md) - [Tracking custom events](http://support.ecomail.app/en/articles/6056382-tracking-custom-events.md) - [Tracking the content of the basket](http://support.ecomail.app/en/articles/5242341-tracking-the-content-of-the-basket.md): How to track and send the content of the basket - [Monitoring transactions with Ecomail](http://support.ecomail.app/en/articles/5242396-monitoring-transactions-with-ecomail.md) - [Creating a template for an abandoned basket](http://support.ecomail.app/en/articles/5241945-creating-a-template-for-an-abandoned-basket.md): How to personalize an abandoned basket template, ie how to prescribe products from a basket? What to watch out for? - [Google Consent Mode V2](http://support.ecomail.app/en/articles/9749036-google-consent-mode-v2.md): In this article, we'll take a look at what Consent Mode 2 brings, how it works, and why it's so important for users and website operators. - [Migrate from Mailchimp automatically](http://support.ecomail.app/en/articles/6579270-migrate-from-mailchimp-automatically.md): If you're switching from Mailchimp, we'll show you how to automatically synchronize your contacts to Ecomail - [Integrate with nopCommerce](http://support.ecomail.app/en/articles/6980061-integrate-with-nopcommerce.md) - [Integrate with Prestashop](http://support.ecomail.app/en/articles/6983944-integrate-with-prestashop.md): Prestashop plugin version 1.7 or 8.0 - [Shopify integration](http://support.ecomail.app/en/articles/5341164-shopify-integration.md): Are you a Shopify online store owner? Integrate it with Ecomail! What does the plugin allow and how to activate it. - [Woocommerce plugin](http://support.ecomail.app/en/articles/5131581-woocommerce-plugin.md) - [Integrate with MyOnlineStore](http://support.ecomail.app/en/articles/8205080-integrate-with-myonlinestore.md): Connect Ecomail and my online store \(at myonlinestore.com\) - [Shoper integration](http://support.ecomail.app/en/articles/9064950-shoper-integration.md): Do you work in Shoper platform? Integrate it with Ecomail and use the data for your mailing. - [Ecomail and Lnk.Bio Integration](http://support.ecomail.app/en/articles/9448821-ecomail-and-lnk-bio-integration.md): Simplify Your Email Marketing - [API for working with Ecomail](http://support.ecomail.app/en/articles/5249234-api-for-working-with-ecomail.md) - [Webhooks - Contact status change](http://support.ecomail.app/en/articles/6348940-webhooks-contact-status-change.md): You can use webhooks to send information about contact changes to a designated address. - [Webhooks - Campaign activities](http://support.ecomail.app/en/articles/6349072-webhooks-campaign-activities.md): Use webhooks to collect data from campaign activities - [Transactional emails](http://support.ecomail.app/en/articles/6474675-transactional-emails.md): Transactional emails. API. Order confirmation emails. - [Zapier](http://support.ecomail.app/en/articles/5151195-zapier.md): Integration between Ecomail and Zapier - [Poptin integration](http://support.ecomail.app/en/articles/6172033-poptin-integration.md): Save your Poptin leads directly to Ecomail - [Make \(formerly Integromat\) integration](http://support.ecomail.app/en/articles/6475344-make-formerly-integromat-integration.md): How to connect Ecomail with other apps using Make \(Integromat\) - [Ecwid Integration](http://support.ecomail.app/en/articles/5205050-ecwid-integration.md): Deep data Ecwid integration with Ecomail - [Ecomail sGTM tag](http://support.ecomail.app/en/articles/10067902-ecomail-sgtm-tag.md): Guide on what the sGTM tag is for and how you can use it - [Doménnév hitelesítése a Shoptet-en](http://support.ecomail.app/en/articles/6619178-domennev-hitelesitese-a-shoptet-en.md): A másodrendű doménnév/subdoménnév és a trackelő domén hitelesítése a Shoptet.cz-en - [Űrlap hozzáadása a Shoptet-hez](http://support.ecomail.app/en/articles/6619259-urlap-hozzaadasa-a-shoptet-hez.md): Űrlapot szeretne hozzáadni a Shoptet-hez? Itt megtudhatja, hogyan lehet. - [Hogyan kezeljük az Ecomail-t Shoptet-tel?](http://support.ecomail.app/en/articles/6619294-hogyan-kezeljuk-az-ecomail-t-shoptet-tel.md): Gyakran ismételt kérdések a Shoptet és Ecomail rendszerekkel való integrációval kapcsolatban. GYIK. - [Shoptet integráció az alkalmazás segítségével](http://support.ecomail.app/en/articles/6660594-shoptet-integracio-az-alkalmazas-segitsegevel.md): Integrálja Shoptet az Ecomail-lel! Milyen lehetőségeket kínál a plugin, hogyan aktiválható, hogyan lehet csatlakoztatni a termékfeedhez. ## SMS marketing - [Sending SMS campaigns](http://support.ecomail.app/en/articles/5272635-sending-sms-campaigns.md): Are you planning to send SMS marketing messages? Check out this article that will make it easier for you to send them out.